Westville Spring Pop-Up Shop April 18 2015
I've been itching to get Strange Ways in front of people more. Every event we sell at has been such a success that I've been wanting to do something more concrete. While my eventual goal is to have a permanent storefront, creating a longer-term pop-up is not only less risk for a start-up business; but they're also happening all over the country with big name brands for special promotions.
I'm happy to say the opportunity to create this type of experience has finally come to fruition! Strange ways has a signed a short-term lease over in the Westville area of New Haven, CT. This artistic and community-oriented neighborhood has a quaint and charming downtown village. The area is known for it's great brunch spots including Bella's and Lena's, as well as small art galleries and local event space Lyric Hall. Nearby is West Rock and Edgewood Park, the latter houses Edgewood Skate Park. Every Sunday starting May 3rd there is also a great farmer's market in Edgewood Park.
This Spring Pop-Up Shop will run 2 full months from April 25–June 21. We're going to take advantage of the warmer weather, and classes coming to an end. We'll be open every weekend as well as afternoon days leading up to the weekend. Our pop-up also falls right in line with the popular Westville ArtWalk Festival celebrating it's 18th year. I hope to house a few in-store events of our own, too.
I've been working hard ever since signing the papers to transform the space into something that fits my vision of Strange Ways. Our opening weekend is already coming up fast, as we launch next weekend Saturday April 25th + Sunday April 26th! I hope to see some familiar faces there.
Founder & Creative Director
Spring Pop-Up Shop
910 Whalley Ave, New Haven CT
Running April 25–June21
Thu + Fri: 12PM–6PM
Sat + Sun: 10AM–4PM
Strange Ways Spring Pop-Up is supported by Project Storefronts, with funding from the State of Connecticut's Department of Economic and Community Development and the City of New Haven.