The Shop Blog

Strange Ways in GQ July 15 2016



GQ Magazine put out a photo guide called “How to Ace Kanye West's Effortless Summer Style” and linked directly to our shop! In reference to a photo of Kanye in a white denim jacket with a large, customized design down the side the caption read:

The rest of us are just customers, but when you're a music icon it's not a problem to have your artist friend customize your white jean jacket. For the rest of us, a few patches on a white jean jacket are a quick way to keep your look from feeling sterile.



Strange Ways in Seventeen Magazine March 29 2016

A couple months ago the Accessories team over at Seventeen magazine reached out to Strange Ways. They said they were working on something for the magazine based around patches. The April issue has come out with a feature on DIY style showcasing patches we carry in the shop that we sent over to them.

Pick up the current issue today to see for yourself! Big props to all the cool designers, artists, and small brands we carry here at Strange Ways making cool things.


Strange Ways in the New Haven Register November 10 2015



Some more good press for the storefront! Last week we were in the New Haven Independent, and this week Strange Ways is featured in the New Haven Register—in print too! Read about the shop, and check out a nice photo gallery of the storefront at the link below.

Patches, pins and other favorites at
Strange Ways in New Haven’s Westville



Strange Ways in the New Haven Independent October 27 2015

Photo by Markeshia Ricks

Establishing a proper homebase for Strange Ways has been in the works for a while—a headquarters for all stock, a place to package and ship orders, and more importantly: create an environment to display product and welcome the public into our world. Now that we have a permanent set-up, the Strange Ways storefront is starting to get some buzz! Recently a great local publication stopped in to talk about why we chose New Haven, CT, our mentality for setting up a storefront, and why Strange Ways is different than other shops.

Getting Strange In Westville
 


Strange Ways in Refinery29 October 06 2015


Been getting some great press recently; this time by über-cool culture website Refinery29. They did a large press article covering the state of pin culture currently and how people are able to support independent artists in the process. Strange Ways was called as top shopping spot for this, while also highlighting the fact that we carry female-driven brands and LGBT artists.

“Strange Ways has become a go-to
  destination for pins from artists like these
  who maybe make just a few pieces.”


Very happy for all of these call-outs! You can read the whole article here.


Strange Ways in StyleCaster September 22 2015


StyleCaster is one the most well-read blogs on style and fashion trends. Recently they put together a list of iron-on patch designs to add to your denim jacket for Fall. We were very happy to see many of them focused on Strange Ways! We were one of only 2 places recommended to buy from.

If you're looking for any easy way to keep up with the trends, go dust off that old jacket and slap on some new patches. View their entire list at the link below, then shop our selection of patches.

10 Ridiculously Cool Iron-On Patches
to Customize Your Denim Jacket
 


Strange Ways in Boston Spirit Magazine December 19 2014



Props to Boston Spirit Magazine for featuring Strange Ways on their seasonal gift ideas in the latest issue. They chose the Shapes Duffel Bag from Mokuyobi Threads for that gym bunny if your life. That's a pretty stylin' fitness guru, if you ask me!


You can pick up this design in a duffel bag, smaller dopp kit, or save on both in a bundle.


Strange Ways Featured in BDCwire Gift Guide December 12 2014



Some new press for the shop!

I lived in Boston for 10 years before I made the move to New Haven, so it's not out-of-the-normal for Strange Ways to be getting some Boston press. BDCwire's gift guide for the holidays features not 1, but 2 items we carry here at the shop—including our exclusive Strange Ways X Sara M. Lyons nail decals.

Check out the whole list in “A Boston Guide to Buying Gifts for a New Significant Other”.


Strange Ways in the Yale Daily News October 10 2014



Today's Yale Daily News features an article about our pop-up shop in conjunction with Project Storefronts calling Strange Ways a “hip downtown boutique”—That's some Ivy League cred we'll be glad to take. There's also some good words from others in the area, including the project coordinator for Popup 55 saying our “use of the space was particularly innovative and fun.” We even got a front page mention. I'd say that's pretty sweat deal for being in our first month of business!

“Hip downtown boutique” –Yale Daily News


Check out the full article, which talks about my experience of using the space, but also what Strange Ways is about and our future plans. I have to say I've received more welcoming response to our product and the shop than I have expected. Thank you to all who have stopped in or purchased online so far! It makes me feel like we're onto something good for sure.

The Strange Ways Pop-Up Shop lasts until the end of this holiday weekend, Monday the 13th. Click for store hours and details.