Strange Ways is a curated shop showcasing unique and unusual items for your wardrobe and home. We focus on smaller statement pieces like pins and patches that make it easy to add a bit of flair to everyday life. Working with 100+ independent artists and designers allows for new and fresh product to help you express your individual style.

The shop was founded in 2014 by Alex Dakoulas, a lifestyle designer whose past work includes designing graphics and footwear for Converse and Puma. Strange Ways has been fortunate enough to be featured in such publications as Refinery29, GQHarper's Bazaar, Seventeen Magazine, Design*Sponge, BUST Magazine, and StyleCaster.

In our world, strange is just another word for unique.

We are proud to work directly with small brands and to support independent designers and artists, and take great joy in introducing customers to new items and companies they haven't seen before. We keep our eyes to the sky and ears to the ground in search of products worth noticing. Like you, we appreciate well-done artistry and products that have attention to detail. We believe what makes one stand out—and yes, that is a good thing—is in the little things.

Strange Ways also works with talented folks to create one-of-a-kind collaborations and exclusive items. Through our forward-thinking and unusual lens we offer exclusive product from some of the most relevant trendsetters, creatives and icons. We don’t just strive to curate and carry interesting products—in creating it ourselves, we're a place you can look to for inspiration.

If you're seeking a look beyond the mall and mass culture, our goal is to find it here. For all the wonderfully weird people out there with an eye for style, we hope you find a little bit of yourself in our products. We want to help you express your individuality and carry things you won't find anywhere else.

*Recently there has been a rash of independent artists having their artwork ripped off by major corporations and fast-fashion shops—we are NOT one of them. We are a small, independent shop working directly with artists and designers, many of whom are considered friends. Your purchases support us, which in turn support the people we carry.

Strange Ways is not just about the visual, but also about operating consciously. We specialize in product from creative entrepreneurs. We also try to focus on American-made and working with LGBT artists. At the end of the year we donate at least 5% of profits to various nonprofits. We want to function professionally with a personal touch; to use our brains so you don't have to. Shopping should be easy, and buying from Strange Ways should make you feel good in more ways than one.

Video Credit: Antonio C Esposito

The Owner

Alex Dakoulas is the founder and creative director for Strange Ways. His past experience includes 6 years designing graphics and footwear for Converse and Puma where his work primarily revolved around account-specific products focusing on consumers, concepts, and trends. He also ran his own brand, Dance Party Massacre, which you would have loved if you enjoy 80s horror movies. He's worked on collabs for DC Comics, Footlocker, Dr. Suess, Fangoria and more. His work has been featured in Inked Magazine, Out Magazine, Karmaloop.com, and High Snobiety among others.

In 2013, Alex was named one of Tosser Magazine’s "50 People to Keep on Your Radar"—and has been working to live up to that statement ever since. With his experience working on a variety of products with all types of creatives, he's been imagining the day he can open his own shop. He hopes founding Strange Ways on his terms will be the perfect opportunity to let the skills he's acquired shine, and his love of fringe culture and indie talent show. He loves working on products that connect with people, and introducing customers to new and creative talent. He really hopes you enjoy the strange little world he's put together, and invites you to join him in it.


“You probably want to add [Strange Ways]
to your bookmarks now.”

Strange Ways also has a storefront located in New Haven, Connecticut. Inside you can find all the product in our webstore plus more goodies including retro candy, craft soda, video games—and even some items found only in-store! Read more about visiting the storefront.

Have a question for us?

Read our Frequently Asked Questions. Reach us directly at our Contact Form